Discounted Candles

Discounted scented candles are big business. The home-fragrance market reached a staggering $8.3 billion in sales in 2004, and scented candles accounted for $3.7 billion of this figure. Consumers reported that they preferred scented candles to many home-fragrance products. In fact, about 70 percent of Americans have purchased these items at one time or another.

Favorite Scents for Discounted Candles

Wholesale scented candles are available in countless styles and scents, although there are some clear favorites. Vanilla and other food-based scents are at the top of the list and have dominated the market in the 21st century. Other food-inspired aromas include cinnamon, apple pie, pumpkin, and coffee.

Florals are a perennial favorite and a classic choice for many. The most sought-after scents include flowers found in many home gardens, such as lavender, rose, gardenia, and lilac. Many wholesale scented candles resemble these scents and are available in flower shapes.

Discounted candles that smell like fruit--or even vegetables--are also big sellers, with scents like peach, melon, cucumber or berries leading the pack. Another emerging category involves aromatherapy or "Zen" scents like green tea, ginger, or other natural scents meant to calm and soothe. Finally, another popular category includes everyday scents like the beach, newly washed laundry, ocean breezes and more.

Dollar Store Merchandise is a leading supplier of discounted items like home-fragrance products to dollar stores and other extreme-value retailers. The company can be contacted at 1-877-549-5210 or Dollar Store Merchandise features hundreds of different discounted candles, including scented versions, on its website.